Pamilihan Vs Online Shop

Sa usapin ng ekonomika ay gumagalaw sa isang pamilihan o market ang kompetisyon. Ang pamilihan ay grupo ng mga mamimili at nagtitinda ng isang partikular na produkto o serbisyo. Isang simpleng halimbawa nito ay ang pamilihan ng isaw sa loob ng Unibersidad ng Pilipinas. Alam ng isang mamimili na maraming nagbebenta ng isaw sa lugar kaya’t marami siyang mapagpipiliang nagbebenta nito. Marami rin ang bumibili ng isaw, kaya hindi nadidiktahan isang mamimili o ng isang nagbebenta ang presyo o dami ng produktong ito. Ang tawag dito ay competitive market. Hindi kayang diktahan ng isang mamimili ang presyo ng produkto dahil kakaunti lamang ang binibili niya. Hindi rin kayang diktahan ng magtitinda ang presyo ng isang produkto dahil alam niya na marami ring nangtitindi ng parehong produkto. Kung tinaasan niya ang presyo ay pwedeng lumipat nalang ang mamimili sa ibang nagtitinda ng sa mas mababang presyo. Kung binabaan naman niya ay may posibilidad na malugi siya.

Online shopping is the process of buying goods and services from merchants who sell on the Internet. Since the emergence of the World Wide Web, merchants have sought to sell their products to people who surf the Internet. Shoppers can visit web stores from the comfort of their homes and shop as they sit in front of the computer.

Consumers buy a variety of items from online stores. In fact, people can purchase just about anything from companies that provide their products online. Books, clothing, household appliances, toys, hardware, software, and health insurance are just some of the hundreds of products consumers can buy from an online store.

Many people choose to conduct shopping online because of the convenience. For example, when a person shops at a brick-and-mortar store, she has to drive to the store, find a parking place, and walk throughout the store until she locates the products she needs. After finding the items she wants to purchase, she may often need to stand in long lines at the cash register.

In contrast, online shopping helps consumers avoid these disadvantages. With online shopping, a person logs onto the Internet, visits the store’s website, and chooses the items she desires. The items are held in a virtual shopping cart until she is ready to make her purchase. The shopper can remain in her pajamas as she does her shopping, and the process can be conducted in the wee hours of the morning or late into the night. Online stores never close — they’re open 24 hours a day.

Despite the convenience of online shopping, not everyone chooses to purchase items and services online. Some people like the idea of physically going to a store and experiencing the shopping process. They like to touch the merchandise, try on clothing, and be around other people. Online shopping doesn’t permit shoppers to touch products or have any social interaction. It also doesn’t allow them to take the merchandise home the same day they buy it.

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